Our origin
We have a passion for tasty food

We are also passionate about innovation and new sustainable production methods

Our vision

World leading producer of saffron

“By setting the standards for the highest quality, sustainably and ethically produced saffron, BlueRedGold will build a globally recognized and trusted brand supplying consumers, retail, food services and the consumer packaged food industry worldwide with saffron and innovative saffron products"

Our farming concept
Industrialized Saffron production

We break new ground in building the world's first large scale facility for automated production of saffron in a controlled indoor environment.



BlueRedGold AB was founded in Stockholm in 2021 after 4 years of research and production tests.

The first industrial controlled indoor production and full year cycle of saffron were delivered in Åkers Styckebruk in 2022. 

Robotics and automation development started in 2022. 

We sell online, through retailers within the restaurant and food industry, or via local entrepreneurs and gourmet partners. 

On the market now
Sales since 2022

BlueRedGold already has a functioning controlled environment production facility, and in 2022 we established our first commercial partnerships and sales.

Our future

Global competitor

"It's great when a dream comes true - but this is just the beginning. The goal is to become a world leader in the saffron market in order to contribute to a sustainable ethical saffron production at all stages.”

Mikael Öhman, founder, innovator and CEO at BlueRedGold AB

BlueRedGold Team

Mikael Öhman

Founder, Head of Production and R&D

Mikael is the founder and visionary behind our mission.

Ag tech professional with 6 years' experience from sharp saffron cultivation.

Helena Liljedahl


Entrepreneur, branding, strategy,
commercializing from start-up to
volume sales and international
Background as CEO in MedTech
startup, Mktg&Sales mgr Weleda
AG. (skin care products), Int mktg
mgr Babybjörn, bus dev
consultant and coach.

Kristian Bengmark

Senior Business Developer

Gourmet food professional.
B2B sales

Fahimeh Shabani

Head of Food & Bewerage

Market researcher and digital content creator with insights and experience in food and beverage markets.

Anna Wessman


Creating content for recipes and social media.

Fredrik Löfgren

Expert developer Robotics R&D

Fredrik and his Team of developers performs R&D in automation and Robotics.

Christopher Lindqvist

Technical engineering

Farm developer with focus on technical engineering.

Liisa Wikman

Production quality control

Farm developer with focus on quality.

Advisory Board

Arca Kromwijk

Plant Researcher - Wageningen Uni.

Expert researcher on matters of plant physiology with bulb crops specialization.

Sandra Flodström

Advisor in Sustainability, quality and food safety

30+ years in the food industry CSR, audits, sustainability and quality, food science, food legislation and corporate communication (Paulig group, Santa Maria, etc.)

Filip van Noort

Plant Researcher - Wageningen Uni.

Expertise in indoor farming and crop production in an automated controlled environment.

Tommy Klein

Entrepreneur & Investor

30+ years experience in highly technical innovation initiatives and robotics.

Robert Luciani

Senior Advisor AI R&D

High performance computing and AI Robotics.

Board of Directors

Jonas Larsson Gadd

Chairman of  the Board.
Business advisor with 15+ years experience from supporting mgmt teams in their strategic and operational work.

Karin Ljungren

Business advisor and entrepreneur with 20+ years experience in strategy, marketing and biz development.

Björn Öste

Serial entrepreneur. Co-founder of Oatly & Good Idea. Food tech investor. Member o.t. board Vertical Harvest Inc. Global brand building & biz within food tech, CEA, and metabolic health

Jan Enhager

Board member and investor.
Serial entrepreneur and founder of e.g. Vitamin Well and Nocco. Business advisor and food industry marketing expert.